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Free download – Quality Score calculator

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Retail Bulletin ad visual promoting Dark Horse’s Quality Score calculator for optimising ad performance.

Enter your details to access the Quality Score calculator excel file

A Quality Score calculator is a tool used for Google Ads to estimate the Quality Score of your advertisements on Google’s advertising platform. Quality score is a metric Google uses to measure the relevance and quality of your ads, keywords and landing pages. It plays a crucial role in determining the position of your ads and the cost you pay per click (CPC).

By using a Quality Score calculator, you can better understand how Google evaluates the quality of your ads and take steps to improve your advertising performance within the Google Ads platform.

  • Improve you ad relevancy
  • Decrease your cost per click (CPC)