This might feel

This might feel

Most audits are shit

We've seen some real horrors in our time. Audits that skim the surface of a business, that prettify shocking results, that offer vanity metrics rather than the bottom line. We will give you the most comprehensive digital growth audit in the industry. It will completely change the way you look at PPC and SEO success. We don't twist the figures. If it's going well, we’ll show you and if changes are needed, we make them happen. At Dark Horse, we meet your Goliaths with objectives and strategies, and we conquer them, sling in hand.


How will it benefit me and my business?

To truly elevate your business, you must understand it. A digital marketing audit is a powerful tool, showing you where your business is and what you have to do to catapult it skywards. An audit can highlight where you're throwing money away, missed opportunities, user experience, performance, content quality and competitor analysis. You could be shocked at the results.

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The Complete Audit 

We talk a good game and we follow through on the results. The Complete Audit is a comprehensive service that lets us get down and dirty and under the skin of your business. We learn the ins and outs; get to know what it needs and what won't stick. We purge the crap and create impactful changes that strengthen your business position. There is no more in depth audit in the industry today.

The Complete Audit includes:

  • Full SEO, PPC and Paid Social audits
  • Evidence-based plan
  • Keyword analysis
  • Industry experts on the case
  • Reporting

Have a specific audit in mind?

PPC Audit

Nearly every PPC account we audit has considerable errors or missed opportunities. It's damning and preventable.

  • 100% of Audits on in-house managed accounts show borderline desperate results.
  • 90% of Audits  on freelance managed accounts show poor results.
  • 80% of Audits on agency managed accounts show wasted budget and misses opportunities*

*Make that 100% if you currently use the battery farm massive companies who have thousands of clients. They typically charge £300 per month or less and are turd.

We see PPC campaigns that are all over the place like a mad mans custard. They should be better. It's easily rectified with brains, expertise, time and the right team behind you. Make your PPC sing.


Paid Social Audit

All the metrics point to success, but your paid social campaign is missing one thing: conversions. A Dark Horse Paid Social audit highlights the crap and leaves you with actionable information. We won't sugar coat it and will give direct advice to build a strong campaign. Our transparency allows you to make smart, impactful decisions.

SEO Audit

Find out what's going on with your SEO efforts. We analyse your current SEO, considering technical, content and PR, before creating a plan that makes your online goals achievable. Our SEO audit shines a light on how visitors are discovering your site, where you sit against your competition and also helps you understand the potential organic search has for your business.

Why Dark Horse?

We only hire the very best. The smarter we work, the more money we make you. We have client relationships spanning years. That's not down to business patter and fancy lunches, it's down to the cold hard cash we are handing them.

We offer incredible value. Our services don't cost a bomb. We're based up North keeping our overheads down to give you the best price. Dark Horse has people who really get it, making decisions and delivering results that leave you wondering why it took you so long to get in touch.

We're not for everyone. We get on best with companies who want results and understand that empirical data informs winning decisions not your gut instinct on colour palette. We don’t have any intention of offending but we will be direct in suggesting all conquering tactics. If you want to wreak tyranny on your opponents, then find out if we can work together. Parley over a hob nob.

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Overview of our Services (PDF)