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Category: Digital Marketing

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Footprint Mobile
A vintage fountain pen scribbles 'HA' in ink, a dark, obscured figure watches. The only joke is your current SEO.

Why video is critical in your Marketing strategy

Video marketing is a powerful tool that businesses can use to attract and engage their target audience. It involves the creation and distribution of videos that convey information, showcase products and tell stories in a compelling manner. Video marketing allows businesses to connect with their audience on a…

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Libby Mayfield

How can AI support your marketing goals?

AI in marketing utilises artificial intelligence technologies to improve marketing strategies and enhance customer experiences. With the vast amounts of data available in the digital landscape, AI marketing has become an effective tool for businesses to gain valuable insights, personalise content and target their audience effectively.

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10 ways to identify your key competitors online

Whatever the sector you operate in and regardless of the service you provide, you will always have competitors. You might know you’re better than them (we sure as hell do) but your prospective customers don’t. Now more than ever, industries are saturated with international companies…

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