Head of Marketing
Libby’s background is working as a B2C in house marketer, especially in healthcare companies including Well Pharmacy, where she managed all owned channels. Later in life she moved to work for B2B companies including Starkey and the Pilot Group. She has also freelanced extensively, including working with Chemist4U, Awesome Maps, weekend.com and Trivago.
Libby joined the Dark Horse powerhouse in October 2024 to lead the Marketing department. She has strong opinions on kerning and styling numbers in copy, but is apathetic towards the Oxford comma. She lives in a small cottage with her two cats and an ever-growing stack of books.
Content by Libby
29/05/2026
May saw Google Marketing Live 2026 take place, with many announcements off the back of it. Elsewhere, TikTok are following in the footsteps of Meta by offering a paid, ad-free option, and two of Switzerland’s finest watch brands stirred up a storm on the streets. And Google’s second core algorithm…
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30/04/2026
Our headline today – it seems like for the best part of a year, Google has been incorrectly logging impressions. Oh dear. Elsewhere, they’re cracking down on spam reviews across Maps, and have sunsetted Dynamic Search Ads in favour of AI Max, a move we saw coming since 2025. Snapchat…
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31/03/2026
Two algorithm updates. A plethora of new automations in Google Ads. And Meta shuffling prices and metrics. It was all going on in March. In sub-9 mins, this is everything you need to know that changed the performance marketing landscape in the last month. SEO Digital PR…
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There is no room for mediocrity in the future. We will forensically retire your incumbent agency.
Piece by ickle piece individually wrapped in powerpoint slides.
They haven’t got mortgages so why not take their savings instead of Netflix. Paid Social so startlingly revolutionary that it could make Gen Z vote Tory with Kirsty Allsop as PM.
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The only thing you will get from page 3 is going blind.
Law professional, Tracey 23, from Skegness says "No sales below my favourite position - number 1 of course!"
PPC results to make you cry tears of joy.
PPC results to make your competition cry. Period. Make a Martini out of them.
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