Ink Splatter
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Matt Hurst

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Strategic and talented paid social specialist with extensive knowledge of advertising and achieving commercial success.

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Matt started his career in the advertising industry as a Junior Creative at Havas. After gaining experience in the field, he transitioned into social media and took on roles as a social media manager and social strategist. Matt started his career in the advertising industry as a Junior Creative at Havas. After gaining experience in the field, he transitioned into social media and took on roles as a social media manager and social strategist.

In terms of qualifications, Matt holds a BA (Hons) in Advertising from Edge Hill University. He is highly experienced and skilled in the field of social media and advertising, and has a proven track record of success in these areas.

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Qualifactions

  • BA (Hons) Advertising, Edge Hill University
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Recommendations

2019-20, Brian managed Matt directly

Matt is as easy to work with as he is experienced. His strongest skill is to take complex business problems & turn them into effective digital strategies that arm businesses with digestible learnings that can be easily taken back & explained internally. Matt is not afraid to setup ambitious KPI’s for he & his team meaning that benchmarks are regularly beaten through his eye for innovation.

Brian Collins

Content by Matt

3/01/2024

Matt Hurst

A/B Testing: Finding your perfect narrative

Time is money and never has this been more pertinent than in the digital world where attention spans are short and competition is fierce. The opening seconds of your video content are crucial. A/B testing, so often overlooked by many media buyers, can provide invaluable insight when refining your hooks…

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