From 2017 – 2020, Ethan built and co-managed Oddity Road, an on the rise new indie band with self-released singles getting repeated airplay on Radio 1, Radio 6 and Radio X, a number of big festival appearances including Reading & Leeds, Tramlines and Y-Not festival! Through glimpses into marketing within the music industry, Ethan began his journey into the paid marketing industry working for a video first agency based in the heart of Sheffield.
For the next 3 years Ethan intertwined video production with paid advertisements, to create lead generating and sales led campaigns which resulted in the growth of local SME’s. Ethan has now started his journey with the Dark Horse team, the Manchester based SEO and PPC company taking the industry by storm with their best-in-class marketing strategies.
Content by Ethan
9/09/2023
The mere exposure effect. The psychological phenomenon that is all about how the more we see things, the more we tend to like them. This is how advertisers really use remarketing methods to hone down on their audiences throughout PPC campaigns. The Top 5 Remarketing Methods You Should Be…
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