Senior PPC Executive

Jonathan helps businesses grow by improving campaign efficiency, increasing profitability, and building a strong foundation for long-term success.

He began his digital marketing career at Add People, working with a wide range of ecommerce clients, from high-end men’s fashion brands to furniture retailers. He developed campaigns that delivered meaningful results, driving increased traffic and sustainable revenue growth. During this time, he also created video content, sharing practical tips and insights to help businesses get more from their digital marketing efforts.

Jonathan later joined Partners in Growth, specialising in Google Ads, Microsoft Ads, and Meta advertising. There, he expanded into lead generation, working with clients across sectors including student accommodation and dental marketing agencies. He focused on campaign optimisation, performance tracking, and implementing strategies that consistently improved efficiency and supported business growth.

Seeking a new challenge, Jonathan joined Dark Horse in 2026, bringing his expertise in ecommerce and lead generation to create paid media campaigns that deliver measurable growth, unlock new opportunities, and position businesses to scale with confidence.