AI Max: The death of everything you know about PPC
Date: Monday 3rd November
Time: 12:00
Location: Online
Who controls AI Max: you or Google?
Since AI Max’s inception, Ethan has been running forensic experiments to control and manipulate it for the good of clients. He is more than in the loop about AI Max and what it means for ecommerce sales and lead generation. He is the loop. This webinar lays out how to weaponise AI Max for the good of your own PPC.
He will show you the tools to use to stay ahead and what this means for the future of PPC. Hint: everything is changing.
You have two paths: ignore AI Max now, and you’ll fall behind and pay more later to catch up.
Or you can learn to control it early, and you’ll capture more high-intent traffic and protect your ROI.
This webinar will spell out what you need to do. Bring a notebook.
Housekeeping
Don’t get left behind
Join if:
Ethan has been working in Marketing for ten years. For the last eight years he’s specialised in PPC, in particular working with lead generation companies.
Unbelievable though it may be, Ethan genuinely dreams of bringing success to clients. He baffles the Sandman. He’s brought immense success to clients from Lovescape to The Shark Trust and everyone in between.
Ethan has previously immersed himself in the world of video production, realising compelling narratives, gripping emotional connections, and thought-provoking experiences through video driven paid media.
Knows his numbers. And yours.
Advertisers fall into two camps:
Those who let AI make automatic decisions for them, and are left guessing why performance swings or fails, watching their budget bleed out.
Then there’s those who control AI and use it to dominate auctions, improve conversion quality, and beat the competition.
This webinar will show you step-by-little-step exactly how to be in that second group.
Regain control.
Please note, this webinar is exclusively for in-house and brand-side marketers.
Please only register with a professional email, personal email addresses won’t be registered.
We’ve done the hard yards, rolled up our sleeves and got stuck into the PPC messes made by other agencies. From taking over the PPC management of accounts that were set up worse than Jimmy Carr’s taxes to correcting bidding strategies that were squandering businesses’ hard earned cash like wildfire, we’ve proved our worth over the years. Even Google themselves took notice of what Dark Horse was doing.
Piqued your interest? Welcome. Salvation has arrived.
Get in touch with us
There is no faith we betray. You ask us to bring wealth to you and destruction to your competition. Dark Horse accepts.
