11/07/2024
Video marketing is a powerful tool that businesses can use to attract and engage their target audience. It involves the creation and distribution of videos that convey information, showcase products and tell stories in a compelling manner. Video marketing allows businesses to connect with their audience on a…
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16/05/2024
 The winning formula for paid social video media In the world of social media marketing, both organic and paid strategies play crucial roles. However, when it comes to…
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9/05/2024
3/01/2024
Time is money and never has this been more pertinent than in the digital world where attention spans are short and competition is fierce. The opening seconds of your video content are crucial. A/B testing, so often overlooked by many media buyers, can provide invaluable insight when refining your hooks…
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15/12/2023
 When it comes to auditing ad accounts, I’ve…
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15/12/2023
 The power of Conversions API: Enhancing Facebook Advertising…
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15/12/2023
2/10/2023
We’re never far from Black Friday. So we may as well talk about how you can prepare your Black Friday Paid Social strategy for this key trading period. There are four areas you really ought to be focusing…
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3/09/2023
Is your PPC agency driving incremental growth or are they reporting easy wins? Let’s take a look at the red flags you should be looking out for, and what you can do to encourage new conversions, not just the ones you’d get anyway. Let’s be real; platforms are…
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