We had you
at ‘shit loads
of money'

We had you
at ‘shit loads
of money'

PPC management is for others.

We do PPC dominance

Tough markets make top money. PPC is powerful; it needs experience, expertise and strategy. Dark Horse takes on challenging clients in tight spots and skyrockets their sales and profits. Your sales and profits. Tell us your mission impossible and we will catapult you to success, making you shit loads of money on the way.

PPC can be your magic bullet. In the right hands it will drive people with intent to your website again and again. Dark Horse are not your bang average agency. We use bold moves to knock your competition off their perch, hiring Manchester's strongest players to elevate your brand. Secure the ivory tower with Dark Horse. Be the unexpected winner.


How will it benefit me and my business?

PPC services get your business in front of the right people. And by 'the right people' we mean the people dripping with intent who are going to make you money. Impact-driven research uncovers nooks and crannies that will amplify your brand and secure business. Our straight line PPC will align searchers' desires with your website and they will convert; if you have the right team in your corner. That's us.

Book a consultation

Complete Next Gen PPC

Tell us your goals and we will start to make them happen. To simplify our detailed processes, we hire the cleverest PPC people in the land and then ‘flog’ them to spend all their time and energy on making you rich. Simplicity is the rocket science: brains + time = results. Other agencies often shortcut a part of the equation. They either use juniors or they cut hours to increase profit. We reverse that, giving your digital PPC results the eye of the tiger.

Our PPC dominance process can be documented. It’s expansive and powerful. By understanding it thoroughly, we demonstrate that we know our onions. If you can’t describe it, you don’t have a clue.

Dark Horse PPC includes:

  • 128-point comprehensive PPC audit & presentation
  • Complete strategy; search, shopping, display, remarketing and more
  • Transparent execution of our 10 step PPC build & delivery process
  • Monthly reporting & unlimited consultations
  • No Juniors – total experience prejudice
  • Winning

Know the PPC discipline you would like to focus on?


Dominate on Google and Bing. Our teams create bleeding edge Search Ad’s designed to convert and sit prominently in the correct high position. Search is a science with big swathes of creativity and for that you need experts.  Analysing data, constant testing and understanding users allows us to set ambitious Google Search goals and then obliterate them. Be the unexpected winner on Google Search and Bing.


Infiltrate your target market with Google Shopping. Tyrannise your opponents with a strategy that lines your pockets and leaves your competition in the dust. Be the pirates of the internet shopping-sphere and secure the booty. Make noise with strong CSS and PLAs. Dominate Shopping search results with an hands on expert approach.

Why Dark Horse?

We only hire the very best. The smarter we work, the more money we make you. We have client relationships spanning years. That’s not down to business patter and fancy lunches, it’s down to the cold hard cash we are handing them.

We offer incredible value. Our services don’t cost a bomb. We’re based up North keeping our overheads down to give you the best price. Dark Horse has people who really get it, making decisions and delivering results that leave you wondering why it took you so long to get in touch.

We’re not for everyone. We get on best with companies who want results and understand that empirical data informs winning decisions not your gut instinct on colour palette. We don't have any intention of offending but we will be direct in suggesting all conquering tactics. If you want to wreak tyranny on your opponents, then find out if we can work together. Gab over a garibaldi?

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Overview of our Services (PDF)