5/03/2024
When it comes to digital marketing, one of the key decisions that marketers have to make is whether to focus on long-tail keywords or short-tail keywords. Both types of keywords have their own advantages and disadvantages within SEO, so it’s important to understand…
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4/03/2024
Keeping your website’s SEO content updated is a crucial part of maintaining a strong online presence. Search engines like Google constantly update their algorithms, which means that your SEO content needs to be regularly updated to stay relevant…
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4/03/2024
Have you ever been browsing a website and come across a page that says “404 Error – Page Not Found”? If so, you have encountered a 404 error. A 404 error occurs when a user tries to access a web page that no longer exists or…
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4/03/2024
Domain names can play a significant role in search engine optimisation (SEO) and can impact your website’s visibility and ranking in search engine results pages. While domain names alone won’t guarantee a high ranking on search engines, they can certainly help…
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4/03/2024
When it comes to search engine optimisation, every little detail matters. One particular aspect that often gets overlooked is the use of breadcrumbs on websites. Breadcrumbs, in terms of digital marketing, are a navigation tool that helps users and search engines…
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1/03/2024
Alt text, also known as alternative text or alt tags, refers to the text description that is added to an image on a website. This alternative text is used by screen readers to provide information about the image for visually impaired individuals. But does alt text have any…
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29/01/2024
In today’s digital world, online reviews play a significant role in determining the success of businesses. With the rise of search engine optimisation (SEO) and the increasing importance of online presence, it’s crucial for businesses to understand the impact that Google reviews can…
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29/01/2024
If you’ve ever visited a website and found a Frequently Asked Questions (FAQ) page, you might have wondered why it’s there. Is it just a way for the company to provide quick answers to common questions? Or does it serve a purpose beyond that? Most of the time…
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29/01/2024
Writing a SEO blog is a bit of an art form, kind of like poetry. Ok, not quite like poetry but anyone who has ever had to write a haiku, squeezing 17 syllables into five lines, will attest that an SEO blog has…
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